A Brazilian visual designer and creative director with 12+ years of experience shaping brands through identity, design systems, and creative direction. Currently based in Barcelona, I’ve worked with clients across Brazil, Europe, the U.S. & beyond, combining strategy, storytelling, and visual clarity to craft distinctive brand languages that resonate.

My expertise:

Brand Identity — Building scalable systems, from rebranding legacy companies like Minancora to launching new platforms such as Church Goods Studio.

Packaging Design — Designing award-winning packaging recognized at the ADG Biennial and featured in The Dieline and Packaging of the World.

Typography & Lettering — Creating custom calligraphy and typographic compositions for commissioned projects, with features in Abduzeedo and leading workshops at institutions such as PUCPR, UNIUV, and TypeThursday Barcelona.

Creative & Art Direction — Leading cross-disciplinary teams, campaigns, and brand strategy for more than a decade, ensuring aesthetic coherence across digital & print.

Entrepreneurship & Creative Venture — Co-founder of Church Goods Studio, a design platform delivering premium creative resources to churches.

International Design Leadership — Managing studios and multicultural teams across Brazil, Spain and the U.S., adding the LATAM sensibility and global perspective. I have also worked as Creative Director at Divine Persuasion Studio for three years, where I helped structure their design systems and internal workflows.

Through years of collaborating with people from diverse cultures and contexts, I’ve discovered something essential: design is a catalyst for opportunity. It doesn’t just communicate — it creates authentic pathways for people and organizations to connect.

My mission is to craft visual languages that translate identity, open doors, and generate real impact.